Jason from Trinity Brewing got back to us with a few more details and reasoning behind the partnership:
“Yes, Chris and I have in fact formed a partnership to bring Hype Forager in 12oz cans and 6 packs to market. This hop bursted turbid IPA is completely outside the normal packaging theme for Trinity Brewing as it should be consumed extremely fresh rather than aged. The recent new equipment installation and expansion at Pikes Peak brewing is extremely impressive, along with their consistent quality control we anticipate beautiful beers on the horizon. Six packs of Hype will hit the local shelves by the second week of August at ~ $12.99.”
Yep, you read that right. Trinity Brewing is getting into the canning game with their hazy IPA Hype Forager.
The beer will be on shelves partly thanks to Pikes Peak Brewing, where Chris Wright and crew just finished a major expansion that yielded a ton of increased capacity.
If you didn’t know, Pikes Peak Brewing has contract brewed for breweries like Paradox Beer Company and Great Storm Brewing among others, so Chris and his crew are no strangers to interesting and different recipes. We can’t tell for sure if this is just being canned at Pikes Peak or being wholly produced there. If it’s being brewed at Pikes Peak, I don’t know if they’ve added flour to a beer…that might be a first for them.
Now, being that it’s a “new” beer in terms of the TTB, there are a few cosmetic changes that become obvious after looking at the label. The can label drops the “East Coast Turbid IPA” fancy moniker that was on the bottle labels, but don’t worry, the beer promises to have “Super Haze” with a “visually muddy level of yeast.” Expect it to be hazy, juicy, cloudy or what ever else the latest buzzword is for this kind of beer. Hop heads, don’t worry, this beer is still hop bursted and double dry-hopped.
One really creative aspect of the label, that plays into the “put in a paint can shaker” part that was on the bottle labels is the disclaimer that will be at the top of the label.
It reads, “Proper Can Enjoyment Mechanics: Please Correctly Orient Label and Read Before Opening THIS IS NOT A MISPRINT” and even though it’s at the bottom of the label when read normally, it appears that Trinity will affix the labels upside-down so that the murky yeast will be prevalent in every pour. I think it’s really ingenious and quite funny.
There’s not much else to report, but we’ve reached out to both Chris and Jason to find out more about their plans. When we know more, we’ll update this post.